Helping startups use the full potential of branding.
Brands
60+
Countries
18
Client satisfaction
100%
About
We are a branding agency for startups. We name companies and products, conduct market research, craft strategies, and design brands that drive steady growth.
Brandup now
Founder
Our founder, Loubna Rosfani, started her journey as a freelance brand designer, collaborating with clients globally, and founded Brandup to blend her expertise in branding and design with her passion for startups. She also writes content on social media.
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Culture
Our studio focuses on quality over quantity, taking on a limited number of clients each year to ensure great results. We collaborate with clients and talented creatives worldwide, always driven by the belief that everything we do is meant to drive steady growth.
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Values
Everything we do at Brandup is by design and serves a purpose. The following set of values guides our actions, and ensures we deliver on our promises.
Integrity
We value trust and transparency, and we deliver work and insights that may challenge our clients’ perspectives with one ultimate goal, doing what's right for your business and brand.
Growth-Driven
We understand the true potential of branding and design in driving steady growth, and we ensure that everything we do fully leverages this potential.
Creativity
Creativity is at the core of our work culture. We’ve carefully designed our work processes to encourage proactive thinking, problem reformulation, and creative problem solving.
Respect
Respect forms the foundation of our relationships; we believe it creates a healthy work experience for everyone. We honor everyone’s time, values, and efforts and expect this to be mutual.
Focus
We are highly selective about the projects, people, and industries we choose to work with, ensuring each one receives the care and attention it deserves. Focus guides everything we do.
Network
We’re proud of the strong network of creatives, designers, and marketers we’ve built and aim to make it a key part of our competitive advantage. If your values and mission align with Brandup’s, we warmly invite you to join our network.
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I had the pleasure of working with Loubna and her team while building the brand of my childhood dream, Subdimension. After a detailed briefing, Loubna took on, what I personally thought was a challenging vision and made it happen. She simply exceeded my expectations along the way. She delivered an amazing piece of work that represents the mission, vision and values of the brand. She was great to work with and I look forward to more projects where we can work together. Thank you!
Tarek Mando
Subdimension - CEO & Founder
A rough assignment with changing scope during the project due a new direction for the brand. Loubna delivered even though the brand was within an area she did not know. Now I just need to put everything into action.
Anders Bang Christoffersen
Elgorre - Co-Founder
Smart, sophisticated, and supportive, these are the perfect words to describe Loubna. She listens very well to your requests and is incredibly patient and devoted to your cause and business. After several days of working together she has not only delivered what I expected but much more than that. I could not be any happier. Thank you!
Rashid Bin Jarn
Seeker - Founder
It was awsome working with Loubna. She is a perfectionist and very careful when it comes to small details. She redefined the business values and visual identity with very less inputs. Thanks heaps!
Hussam Mestou
Katateb - Co-Founder & General Manager
I worked with Loubna as part of the brand development process for RBRN and was very impressed with her level of skill, attention to detail, and communication throughout the process. The end product was exactly what I was looking for and I'd highly recommend her services to anyone looking to build a brand.
Colin Smith
RBRN - Co-Founder
Frequently asked questions
What do you do?
We are a branding agency. We name companies and products, design brands, craft messaging, and transform businesses into brands.
What’s your approach and process?
We believe that there’s no one-size-fits-all approach. We adapt our services to each unique challenge and rely on strategy and design to guide our decisions. While our process may vary based on each project’s unique needs, it generally includes:
• Strategy: This phase includes a brand audit, audience research, competitive analysis, positioning statement, and brand messaging.
• Identity: This involves developing both the visual and verbal identity of the brand.
• Delivery: This includes the creation of brand guidelines and systems that enable consistency and flexibility as you grow.
Who will be working on my project?
Our founder, Loubna Rosfani, leads every project and serves as the main point of contact for every client. Depending on the project’s needs and requirements, we may bring in other experts from our diverse network of creatives, designers, and marketers.
What if I don’t like what you make?
We’ve got a great track record for delivering on our promises. If any issues come up, just let us know, and we’ll make it right. If you like what you see in our portfolio, you'll very probably love working with us.
How long does the branding process take?
The timeline for branding projects can vary, taking anywhere from 4 to 12 weeks to complete, depending on the scope and complexity of the project.
What makes you different from other studios/agencies?
At Brandup, we know the real value of strategic branding and ensure that our clients leverage it to drive growth. Our services are designed specifically for startups to support their steady, long term growth goals.
Ready to Brand up?
Do you have a startup idea or need a rebrand?
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